
In the post WW II era, the Russians needed a product to help their equipment and vehicles survive the harshest climates, even winters in Siberia. They developed a petroleum based liquid which accomplished that feat. This product was purchased and marketed by a Canadian company in the 1990’s. Bitron was the name of this upstart industry. Because of some unwise decisions and inadequate marketing attempts, they were forced to shut down by the government.
In 2002, the company and patent were purchased by Richard Simmons. He and his associates took this petroleum based product and turned the business around. The product line was increased and the products were improved. In the next three years, 100 million dollars of business was achieved in Western Canada. Now Bitron has become Bitron Global as the vision has turned international. This has presented an opportunity for anyone who has the foresight to see it. Look further to see what I am talking about.
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